management/executive

Gerald Gebhardt, 44, Business Degree.

Gerald Gebhardt, Executive Manager, founded public:news in 1998 with one employee.
He had previously worked at Reporter PR, Berlin, Hamburger Morgenpost, ALBA Recycling Berlin and was in charge of brand name-PR at Schwarzkopf & Henkel Cosmetics for four years.

Curriculum Vitae: Gerald Gebhardt , Executive Manager

1989 - 1993                 Business Studies, major in marketing

University of Hamburg

Freelance work for the editorial

departments of Hamburger Morgenpost,

Taz and Tempo

1994                            Public Relations Assistant at Reporter PR GmbH, Berlin

1994 - 1995                 Public Relations Spokesman at ALBA AG & Co KG Recycling, Berlin

1995 - 1998                 Brand name-PR at Hans Schwarzkopf GmbH,

Schwarzkopf & Henkle Cosmetics GmbH, Düsseldorf

September 1998          Foundation of public:news - as a

partner of Springer & Jacoby, Executive Manager

Since 2003                  Owner of public:news GmbH

15 employees

1,3 million Euro turnover

A selection of Mr. Gebhardt’s publications and activities:

• IHK Hamburg, Innovation Day 2006; “Innovation vermarkten” (2006)
• Founding member of PR-Club Hamburg (2003)
• Initiator and host of “PR-Sail”, meeting of the PR industry at the Alster Hamburg (2000- 2003)
• PR-Club Hamburg, “PR für den Mittelstand” (June 2002)
• Member of the DPRG
• Guest Speaker, IHK Hamburg; IHK-Lehrgang PR .Assistant/in” ( April 2002)
• “Der Marken-Relaunch von Kaldewei”, in “MARKEting Zeitschrift für Theorie und Praxis der Markenführung“ (February 2002)
• Social sponsor of the 125th anniversary of the Ludwig Görtz GmbH, in “Jahrbuch Sponsoring 2001”, Hamburg, (2001)
• Media Academy Köln, “Online-PR” (2001)